A college basketball coach lived a shocking double life, allegedly pimping women across four states while drawing a university paycheck, unraveling an entire program’s leadership in weeks.
Story Snapshot
- Kevin Mays, ex-CSUB player turned assistant coach, faces 11 charges including pimping, human trafficking, and child pornography possession.
- Anonymous email on August 29, 2024, exposed Mays’s alleged multi-state operation in California, Nevada, Oregon, and Washington.
- Sacramento police sting confirmed Mays rented the hotel room and controlled the 23-year-old woman’s sex work logistics.
- Head coach Rod Barnes and athletic director Kyle Conder exited amid the fallout, despite no student victims identified.
- CSUB’s background check cleared Mays, highlighting limits of standard vetting in college sports.
Anonymous Tip Ignites Multi-Agency Probe
Kevin Mays joined CSUB men’s basketball as a temporary assistant coach in June 2024, earning over $3,000 monthly. He had played there from 2014 to 2016. On August 29, head coach Rod Barnes received an email titled “IMPORTANT MESSAGE 911 911.” It named Mays as a pimp operating across California, Nevada, Oregon, and Washington, threatening “FIX IT OR THE WHOLE STAFF WILL FALL.” Barnes forwarded it to HR the same day. University police launched an inquiry by September 3.
Sacramento Sting Exposes Control and Logistics
The tipster, claiming to be a fellow sex worker, replied with the alleged victim’s phone number and details of her Oregon DUI in a car Mays provided. CSUB police found no campus victims and referred the case to Bakersfield Police. On September 4, Sacramento Police responded to the woman’s online ad charging $300 for 30 minutes or $500 for an hour. They booked a hotel room rented by Mays. Post-sting, she called Mays her boyfriend who covered rental cars, hotels, and flights. Texts showed his involvement and control.
Eleven Serious Charges Emerge from Investigation
Mays faces 11 counts in Kern County, including pimping, human trafficking, and child pornography possession. Police linked him to drugs and guns. The 23-year-old victim depended on Mays financially for her multi-state sex work travel. No CSUB students or staff emerged as victims, but one rental vehicle tied to trafficking came from a university account. This multi-state scope sets the scandal apart from typical college sports abuses focused on campus exploitation.
Leadership Vacuums and Institutional Fallout
By early September 2024, CSUB announced Rod Barnes and athletic director Kyle Conder no longer held their roles. Reasons stayed unspecified, but timing aligned with the probe. Acting AD Sarah Tuohy oversees national searches for replacements. President Vernon Harper noted a clean criminal background check on Mays. Communications director Jennifer Self called charges “deeply concerning” and stressed no campus victims. CSUB consulted trafficking experts and rolled out awareness training.
Surreal NCAA Scandal: California Basketball Coach Was Moonlighting in Multiple States as a Pimp https://t.co/A7swrhNyPX #gatewaypundit via @gatewaypundit
— tim fucile (@TimFucile) March 8, 2026
Background Checks Fail to Catch Hidden Crimes
CSUB’s vetting found no prior record flagging Mays’s activities. This exposes vulnerabilities in NCAA programs, especially mid-majors like CSUB’s Big West team, which had NCAA and NIT success under Barnes but ranked low by 2024. Temporary staff like Mays, with low pay and short terms, often escape deeper scrutiny. Common sense demands enhanced protocols beyond basic checks—personal references, financial reviews, and ongoing monitoring align with protecting institutions and communities from such double lives.
Sources:
California school hired a coach, but police say he moonlighted as a pimp
Ex-Cal State Bakersfield coach allegedly doubled as a pimp: report
Former Cal State Bakersfield assistant Kevin Mays accused of being pimp in four different states















